Rico's Stuffed Subs Is a Late-Night Sandwich Shop Located on a College

Rico's Stuffed Subs is a late-night sandwich shop located on a college campus. Rico recently conducted a SWOT analysis. Compare each of the following to determine which one is a weakness for Rico's Stuffed Subs.

A) Rico finds it hard to staff the late-night shifts, which are his busiest times.
B) Rico is worried about the push for healthier eating.
C) A graduate of the college, Rico is well liked in the community.
D) A new sandwich shop has opened up down the street.
E) Rico is concerned that the weak economy will lead to fewer students dining out.