Think about the various marketing strategies as you read the following choices to determine which one describes a market penetration strategy.
A) Precious Gems is selling its new line of necklaces to a new market overseas.
B) Toys for Boys sells its toys in California, but now it wants to sell them all over the United States.
C) Luxury Lighting wants to sell its existing products in new retail outlets.
D) The Exotic Fishbowl is now adding a line of aquarium accessories to sell to its existing customers.
E) Rita's Taco Barn is thinking of how it can sell more of its current menu to the regular customers that dine in her restaurant at lunchtime.
Correct Answer:
Verified
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