What era in the history of marketing best reflects the idea that a firm's long-term success must include a company-wide effort to satisfy customer needs?

Name: What era in the history of marketing best reflects the idea that a firm's long-term success must include a company-wide effort to satisfy customer needs?
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The Answer of What era in the history of marketing best reflects the idea that a firm's long-term success must include a company-wide effort to satisfy customer needs?

What Era in the History of Marketing Best Reflects the Idea