Figure 8-4 -A(n)________ Question Allows Respondents to Express Opinions,ideas,or Behaviors in Their
Figure 8-4
-A(n) ________ question allows respondents to express opinions,ideas,or behaviors in their own words without being forced to choose among alternatives that have been predetermined by a marketing researcher.
A) dichotomous
B) open-ended
C) closed-end
D) fixed-alternative
E) semantic differential
Correct Answer:
Verified
Q146: Individual interviews involve
A) several people asking the
Q156: DirectProtect is an insurance provider that uses
Q158: Marine Midland Bank sent market researchers door-to-door
Q161: DirectProtect is an insurance provider that uses
Q162: "What do you like most about Target?"
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