In the organizational buying process, heavy emphasis is placed on which product or service characteristics?
A) delivery time, technical assistance, and postsale service
B) low price, buyer incentives, and extended contracts
C) buyer incentives, technical assistance, and exclusive contracts
D) quantity discounts, delivery time, and exclusive contracts
E) low price, buyer incentives, and postsale service

Question

Quizplus · Accepted Answer

In the organizational buying process, there is a heavy emphasis on delivery time, technical assistance, and postsale service as these factors are crucial for ensuring that the product or service meets the organization's operational needs and supports their business processes effectively.

In the Organizational Buying Process, Heavy Emphasis Is Placed on Which