Change It Pharmaceuticals Is Lacking in Employee Motivation

Change It Pharmaceuticals is lacking in employee motivation. Devon, the CEO believes that his staff just needs a little push by giving them an understanding of the importance of each of their positions to the company while allowing them to also see each of their own direct impact. Each position, from product development to sales, plays a crucial role in Change It Pharmaceuticals. Devon feels that giving timely information regarding their job performance and letting them know the importance of their roles to the company will improve work performance. Devon has focused on which two characteristics of the job characteristic model?

A) skill variety and ask identity
B) feedback and autonomy
C) task identity and feedback
D) feedback and task significance