A firm is trying to determine whether it would be advantageous to adopt a new computer system with advanced software. It is investigating how this computer system will improve its own operational efficiency. It is also examining trends in the industry to determine the impact that adopting this computer system might have on customers and society at large. The firm is engaging in _______________.
A) monopolistic competition
B) economic forecasting
C) self-regulation
D) environmental analysis
E) technology assessment

Question

Quizplus · Accepted Answer

The firm is engaging in a technology assessment by examining how the new computer system will improve its own operational efficiency and by examining trends in the industry to determine the impact on customers and society. This is a process of evaluating the potential benefits and drawbacks of adopting a new technology.

A Firm Is Trying to Determine Whether It Would Be