When products are introduced from one nation into another, acceptance is more likely if the two cultures are different.

Question

Quizplus · Accepted Answer

Acceptance of products is more likely when the two cultures are similar, as people are more likely to understand and appreciate the product's features and benefits. When cultures are too different, it may lead to confusion or misunderstanding, making acceptance of the product less likely.

When Products Are Introduced from One Nation into Another, Acceptance