
Profits decline in the maturity stage, largely because of increased competition.
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Q125: Sometimes new marketing channels open up in
Q126: A product mix is the composite or
Q127: Distribution outlets become more difficult to secure
Q128: Communicating product benefits to consumers is very
Q129: Many products are in the maturity stage
Q131: Many products never get beyond the introduction
Q132: Price cuts are typical in a product's
Q133: Changing the product's quality is a distinct
Q134: The width of a product mix refers
Q135: The marketing mix should be left alone
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