Select the True Statement About Nonprofit Marketing

Select the true statement about nonprofit marketing.

A) The chief beneficiaries of a nonprofit organization are the owners or stockholders.
B) The planning of market strategies requires less refinement and coordination of goals in the nonprofit field than in the for-profit field.
C) Major nonprofit marketers in the United States are social causes and charitable organizations.
D) Marketing goals in nonprofit activities cannot be determined.
E) All nonprofit organizations that have adopted the marketing concept have been successful.