MNCs are being threatened by new champions from the emerging markets.Which of the following strategies is not recommended for them?
A) Continue to use low cost sourcing in emerging markets.
B) Sell only goods developed by home country R&D in emerging markets.
C) Ignore emerging market branding strategies as being too elementary.
D) Do not invest in the mass markets of emerging economies as they will never amount to much revenue.
E) None of the above are suggested.
Correct Answer:
Verified
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