There are two ways to deal with the price escalation phenomenon.One of these methods is to cut the export price.The other is to:
A)change the promotion strategy.
B)position the product as a (super) premium brand.
C)position the product as a lower quality brand.
D)reduce retailer margins.
E)reduce distances that the good must be shipped.

Question

Quizplus · Accepted Answer

Positioning the product as a (super) premium brand can be a strategy to deal with price escalation by creating a perception of higher value, which can justify the higher price to consumers.

There Are Two Ways to Deal with the Price Escalation