In the marshmallow study, a young child is shown a marshmallow and offered the following deal: "You may eat the marshmallow whenever you want to, but if you hold off and do not eat the marshmallow and instead wait until I return to the room in 15 minutes, then you will get a second marshmallow." The results showed that children who demonstrated higher self-control (i.e., they waited the 15 minutes) had:

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The marshmallow study, conducted by psychologist Walter Mischel in the late 1960s and early 1970s, found that children who were able to wait for the second marshmallow generally had better life outcomes as measured by various indicators, including higher grade point averages. This was interpreted as evidence that self-control and the ability to delay gratification are important factors in academic success and other positive life outcomes.

In the Marshmallow Study, a Young Child Is Shown a Marshmallow