Entertainer Madonna made a distinctive fashion statement when she wore lingerie as outer wear. Some consumers voluntarily imitated these outfits and began buying bustiers to identify with the Madonna image. What kind of power base did Madonna have?

Question

Quizplus · Accepted Answer

Madonna had referent power, which is based on the identification with, admiration of, or respect for the power-holder. People imitated her fashion style because they admired or identified with her, not because of her expertise, legitimate authority, or exclusive access to information.

Entertainer Madonna Made a Distinctive Fashion Statement When She Wore