A(n) ________ is a person who identifies a need or desire, makes a purchase, and then disposes of a product during the three stages of the consumption process.
A) marketer
B) consumer
C) influencer
D) content generator

Question

Quizplus · Accepted Answer

A consumer is the individual who goes through the process of identifying a need or desire, purchasing a product, and then disposing of it, which encompasses the three stages of the consumption process.

A(n) ________ Is a Person Who Identifies a Need or Desire