Which of the Following Statements Does NOT Accurately Describe the GE

Which of the following statements does NOT accurately describe the GE Business Screen?

A) Combining the business strength and industry attractiveness variables yields a nine-cell matrix that identifies business units as 'stars', 'question marks', 'cash cows' or 'dogs'.
B) Both business strength and industry attractiveness are categorised as low, medium and high.
C) Business strengths reflect market share, technological advantage, product quality, operating costs and price competitiveness.
D) Industry attractiveness reflects market size and growth, capital requirements and competitive intensity.
E) It uses the planning dimensions of business strength and industry attractiveness.