C/B testing is one way that companies refine or optimize their websites,apps,ads,emails,and other marketing messages.

Name: C/B testing is one way that companies refine or optimize their websites,apps,ads,emails,and other marketing messages.
Brand: Quizplus
Rating: 4.9 (62 reviews)

Question

Quizplus · Accepted Answer

A/B testing, not C/B testing, is the correct term for the process companies use to compare two versions of a webpage, app, ad, email, or other marketing materials to determine which one performs better.

C/B Testing Is One Way That Companies Refine or Optimize