Advertisers used to be a little more reluctant to run mobile ads because they assumed consumers were reluctant to purchase products on their phones.

Question

Quizplus · Accepted Answer

Initially, advertisers were hesitant to invest heavily in mobile ads due to the assumption that consumers would be less likely to make purchases on their phones, preferring desktop or in-person shopping experiences. This perception has changed over time with the increase in mobile commerce.

Advertisers Used to Be a Little More Reluctant to Run