Which type of franchising is most popular in the soft-drink industry?
A) The manufacturer authorises a number of retail stores to sell a certain brand name item.
B) Several manufacturers authorise one retail chain to sell a variety of brand name items.
C) A franchiser supplies techniques, brand names, or other services besides complete products.
D) A manufacturer licences distributors to sell a given product to retailers.
E) A distributor provides a brand name product and marketing assistance to one retailer.
Correct Answer:
Verified
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