What is a primary reason that an organization should monitor the broad environment?
A) To anticipate concerns and trends
B) To determine the firm's internal strengths
C) To determine the firm's internal weaknesses
D) To identify key employees within the firm

Question

Quizplus · Accepted Answer

Monitoring the broad environment allows an organization to anticipate concerns and trends, giving them the opportunity to adapt and better compete in the market. This can help the organization to stay ahead of changes in the industry and remain relevant to customers. Determining the firm's internal strengths and weaknesses and identifying key employees are important, but they do not directly address the benefits of monitoring the broad environment.

What Is a Primary Reason That an Organization Should Monitor