Karen has been assigned to find data about the effectiveness of past promotional campaigns for the company.Within what source of the company's MIS is she likely to find the information she needs?
A) human resources records
B) financial publications
C) industry reports
D) sales reports
E) past production forecasts

Question

Quizplus · Accepted Answer

Sales reports are likely to contain information on the effectiveness of past promotional campaigns as they track the company's sales and revenue during those campaigns.

Karen Has Been Assigned to Find Data About the Effectiveness