As a rule,most retailers do not try to serve all possible customer types.With one possible exception,retailers seek to segment the total market into smaller,more homogeneous segments.What type of retailer is this possible exception?

Question

Quizplus · Accepted Answer

Supermarkets are the possible exception because they aim to serve a broad spectrum of the market by offering a wide variety of products that cater to the needs of diverse customer groups.

As a Rule,most Retailers Do Not Try to Serve All