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Identify the Correct Statement About Habitual Problem Solving

Question 56

Multiple Choice

Identify the correct statement about habitual problem solving.


A) It typically involves frequently purchased expensive products of low risk.
B) The consumer has a strong preference for the brand to buy and the retailer from which to purchase it.
C) It occurs when the consumer has a strong preference for either the brand or the store, but not both.
D) The consumer may not have a store choice in mind but may have a strong preference for the brand to purchase.
E) It occurs when the consumer relies on past experience and learning to convert the problem into a situation requiring less thought.

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