Which of the Following Is an Accurate Statement About the Scheduling

Which of the following is an accurate statement about the scheduling of advertising?

A) The higher the degree of habitual purchasing of a product class, the more the advertising should precede the purchase time.
B) Advertisers should always seek to have a higher CPM than CPM-TM.
C) Advertisements should be scheduled to always run in the Sunday paper.
D) Advertisements should be scheduled without regard to the CPM-TM that is applicable.
E) Advertisements should be concentrated during periods of lowest demand in order to pick up additional sales.