Question 1

The spine layout is heavily used by medium-sized specialty stores.

Accepted Answer

The spine layout is commonly used by medium-sized specialty stores, as it allows for easy browsing and organization of products.

Question 2

Office and other functional space includes a break room for associates,a training room,offices for the store manager and assistant managers,a cash office,bathroom facilities for both customers and employees,and perhaps other areas.

Accepted Answer

This statement accurately describes the typical office and functional space needs for a retail store or business. A break room, training room, manager/officer offices, and bathroom facilities are all common features found in these types of spaces.

Question 3

When determining space allocation for a new store,a retailer should consider industry standards,the retailer's previous experience with similar formats,and the space required to carry the number of items specified by the retailer's buyers.

Accepted Answer

Retailers should consider industry standards, their own previous experience, and the number of items they plan to carry when determining space allocation for a new store.

Question 4

Shrinkage represents the loss of merchandise through theft,loss and damage.

Accepted Answer

Shrinkage is a term used to describe the loss of merchandise due to theft, loss, and damage. Therefore, the statement is true.

Question 5

The floor plan is the fundamental structure around which every other element of the store environment takes shape.

Accepted Answer

The floor plan serves as the foundation of the store environment and dictates the placement of merchandise, displays, and other design elements.

Question 6

Successful retailers place merchandise randomly throughout the store.

Accepted Answer

Successful retailers strategically place merchandise in specific areas of the store, taking into account factors such as customer traffic flow, product categories, and seasonality. Random placement would make it difficult for customers to find what they are looking for and could result in lower sales.

Question 7

When retailers speak of "store planning," they are referring to decisions related to the location of new stores.

Accepted Answer

Store planning encompasses a range of decisions related to the design and layout of existing and new stores, including merchandising strategies, fixtures and furnishings, decor, and signage, in addition to location decisions.

Question 8

As a rule,the more merchandise customers are exposed to,that is presented in an orderly manner,the less they tend to buy.

Accepted Answer

This statement is actually false. Research shows that many consumers prefer having a wider array of choices, and presenting products in an organized manner can actually increase sales. However, overwhelming customers with too many options or cluttered displays can have the opposite effect. So, while presenting merchandise in an orderly manner can be beneficial, it ultimately depends on the specific context and preferences of the target audience.

Question 9

The major benefit of the free flow layout is that it exposes shoppers to the greatest possible amount of merchandise.

Accepted Answer

The answer of The major benefit of the free flow...

Question 10

The grid layout is often referred to as the "loop and box."

Accepted Answer

The grid layout is not commonly referred to as the "loop and box."

Question 11

The retailer's basic objectives can be summarized by stating: "Get customers into the store,get them to buy what you have,and hope they will not return it."

Accepted Answer

The retailer's basic objectives are to get customers into the store, get them to buy what you have, and hope they will return.

Question 12

The space-productivity index is a decision-making formula,not just a tool to help management make decisions.

Accepted Answer

The space-productivity index is indeed a tool designed to help management make decisions, particularly in the context of optimizing the use of space in relation to its productivity, rather than being a decision-making formula in itself.

Question 13

Because it is important to always have the correct stock on hand,the amount of space being devoted to the back room has increased in recent years.

Accepted Answer

The trend in retail has been towards reducing backroom space to maximize the sales floor area, with improvements in inventory management and supply chain efficiencies reducing the need for large stock rooms.

Question 14

Free-flow layouts are best used in stores less than 5,000 square feet.

Accepted Answer

Free-flow layouts are best used in smaller stores as they allow for customers to move around freely and explore the space without feeling overwhelmed. Stores larger than 5,000 square feet are better suited for grid or loop layouts to help customers navigate the space more easily.

Question 15

A planogram is a graphic schematic which shows the precise location of every SKU on a shelf or other merchandise display.

Accepted Answer

A planogram is indeed a graphic schematic that shows the precise location of every SKU on a shelf or other merchandise display.

Question 16

A "floor plan" is a schematic that shows where the merchandise and customer service departments are located,how customers will circulate through the store,and how much space should be allocated to each department.

Accepted Answer

This statement accurately describes what a floor plan is.

Question 17

Most shoppers cannot consciously identify the elements of a good store,but they know when these elements are missing.

Accepted Answer

This statement is true. Shoppers may not be able to articulate what makes a store appealing or enjoyable to shop in, but they will notice if certain elements are lacking, such as cleanliness or helpful customer service.

Question 18

One of the most important considerations when planning a store's layout is visibility of the merchandise.

Accepted Answer

Visibility of merchandise is crucial for attracting customers and making sales. A well-planned layout should make it easy for customers to find what they are looking for and encourage them to browse and discover new products.

Question 19

To enhance sales productivity,retailers must incorporate planning,merchandise presentation,and design strategies which minimize shrinkage.

Accepted Answer

Retailers need to plan and implement merchandise presentation and design strategies that minimize shrinkage in order to enhance sales productivity. This will ensure that the products are presented in a way that maximizes their appeal to customers while also reducing the risk of theft or loss due to damage, spoilage, or other factors. By doing so, retailers can improve their profitability by reducing the costs associated with lost or stolen merchandise, as well as by increasing their overall sales volume through more effective merchandising strategies.

Question 20

The space productivity index compares the operating cost of a particular category to its space utilized.

Accepted Answer

The Space Productivity Index typically compares the sales or revenue generated from a particular category to its space utilized, not the operating cost.

Quiz 13: Store Layout and Design