The type of advertising used should be based on the nature of the business, industry practice, available media and the business's objectives.
Correct Answer:
Verified
Q29: Product advertising is intended to keep the
Q30: Sales promotion refers to promotional techniques other
Q31: Advertising is considered to be part of
Q31: Product advertising makes potential customers aware of
Q32: The most cost-efficient mode of personal selling
Q33: Speciality items are effective because they last,
Q34: Advertising seeks to sell by informing, persuading
Q36: A generous salary with a commission cap
Q40: The majority of small business advertising is
Q41: Which category would be best for an
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