The first Ph.D.recipient to apply psychological principles to advertising was ____.
A) Scott
B) Watson
C) Hall
D) Cattell
E) Münsterberg
Correct Answer:
Verified
Q60: Cattell agreed to employ Witmer at the
Q61: The first major alternative market for PhDs
Q62: The first to apply psychology to personnel
Q63: American psychology was influenced more by the
Q64: Scott's hypothesis that consumers will do what
Q66: The first person to earn a PhD
Q67: Who said,"There is no subconscious?"
A)Scott
B)Münsterberg
C)Berliner
D)Witmer
E)Gilbreth
Q68: Who wrote The Theory and Practice of
Q69: In 1919 the APA,controlled by academic psychologists,did
Q70: Scott argued that consumers _.
A)are more influenced
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents