Reverse coding may be used prior to computing a summated score to ensure all items in a composite scale are treated consistently.

Question

Quizplus · Accepted Answer

Reverse coding involves scoring certain items in a scale in the opposite direction of the others, so that high scores on those items actually indicate a lower level of the construct being measured. This is typically done to minimize response bias and ensure all items are contributing to the overall construct being measured.

Reverse Coding May Be Used Prior to Computing a Summated