is the tendency for a company to focus exclusively on large, average market segments and neglect small, less typical segments.
A)Repositioning
B)False thinking
C)Market neglect
D)Majority fallacy
E)Market aggregation

Question

Quizplus · Accepted Answer

The term for this tendency is majority fallacy, where companies focus solely on the largest market segments and neglect smaller, niche segments.

Is the Tendency for a Company to Focus Exclusively on Large