Which of these is not a step in the process of building and sustaining a brand?
A) Brand vision
B) Organisational objectives
C) Brand objectives
D) Brand essence
E) Brand resourcing
Correct Answer:
Verified
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Q96: An effective and sustainable brand means continuously
Q97: Use the following to answer questions
Firefly
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Q101: Co-branding capitalises on the trust that customers
Q102: Brand equity helps give a brand the
Q279: A brand name is the part of
Q294: A brand name should indicate the product's
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