One way traditional retailers have maintained customers in the face of increasing competition from online sellers and other direct marketers is to place more emphasis on providing _________ utility.
A)psychographic
B)place
C)service
D)form

Question

Quizplus · Accepted Answer

Traditional retailers have maintained customers by focusing on providing excellent service in person, which online sellers cannot replicate. This includes personalized attention, knowledgeable salespeople, convenient store hours, and easy returns.

One Way Traditional Retailers Have Maintained Customers in the Face