Franchised businesses are successful (both domestically and internationally) because
A) they require very little start-up revenue.
B) people prefer the owners and employees of franchised businesses.
C) laws require franchisors to provide the same level of service to franchisees.
D) customers like the predictability of the product and/or service.

Question

Quizplus · Accepted Answer

Franchised businesses are successful because customers like the predictability of the product and/or service. Franchises offer consistent branding, marketing, and customer experience across locations, which attracts customers who know what to expect from the business. This helps to build customer loyalty and brand recognition, making a franchise more likely to be successful than an independent business.

Franchised Businesses Are Successful (Both Domestically and Internationally) Because