Melanie is the director of human resources for a small manufacturing firm.She has a strong personal interest in technology,and is known throughout the firm as the one with the most knowledge about new kinds of communications technologies.If the firm decides to upgrade its network,Melanie will probably function in what role in the firm's buying center?

Question

Quizplus · Accepted Answer

Melanie's strong personal interest in technology and knowledge about new communications technologies make her an influencer in the buying center. She may not be the final decision-maker (decider), but she can influence the decision-making process due to her expertise in this area.

Melanie Is the Director of Human Resources for a Small