The most important consideration when a firm chooses a global product strategy should be

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The needs of the target market should be the most important consideration when a firm chooses a global product strategy. The product strategy should be tailored to meet the specific needs and preferences of the target market, which may differ across different regions and countries. Other factors, such as opportunities for countertrade or compliance with international trade regulations, are important but should be secondary to meeting the needs of the target market.

The Most Important Consideration When a Firm Chooses a Global