Advertising and promotion are both used to create awareness of the company's products, services, and pricing to influence customers to buy.
Correct Answer:
Verified
Q9: _, such as banner exchange programs, is/are
Q10: A/An _ is one of the best
Q11: For most entrepreneurs, making a big financial
Q12: Giving customers something for nothing makes sense
Q12: Promotion tends to be more price-focused or
Q13: Geoffrey Moore's modification of the adoption/diffusion curve
Q16: _ is simply a tool for increasing
Q17: _ marketing is widely used to describe
Q18: _ Readers provide a way to find
Q19: Building brand equity requires that customers form
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