Geoffrey Moore's modification of the adoption/diffusion curve shows the ____, a period when the early adopters have been exhausted and the technology stops selling.
A)long tail
B)life cycle
C)tornado
D)chasm
E)void

Question

Geoffrey Moore's modification of the adoption/diffusion curve shows the ____, a period when the early adopters have been exhausted and the technology stops selling. ​
A)long tail
B)life cycle
C)tornado
D)chasm
E)void

Quizplus · Accepted Answer

Geoffrey Moore's modification of the adoption/diffusion curve introduces the concept of the "chasm." This chasm represents a critical gap between the early adopters of a technology and the early majority. It is a period where the initial excitement has worn off, but the broader market has not yet begun to adopt the technology, often leading to a significant challenge for technology companies to overcome.

Geoffrey Moore's Modification of the Adoption/diffusion Curve Shows the ____