Which of the following factors does NOT play a role in the rate at which a new product is adopted across the various customer segments?
A) U sability
B) P erceived benefit
C) L earning curve
D) Switching costs
E) C ustomer relationship

Question

Which of the following factors does NOT play a role in the rate at which a new product is adopted across the various customer segments?
A) U sability
B) P erceived benefit
C) L earning curve
D) Switching costs
E) C ustomer relationship

Quizplus · Accepted Answer

Factors such as usability, perceived benefit, learning curve, and switching costs directly influence the rate at which a new product is adopted because they affect how easily and willingly customers transition to the new product. Customer relationship, while important for overall business success, does not directly impact the adoption rate of a specific new product across different customer segments.

Which of the Following Factors Does NOT Play a Role in the Rate