_____ is a practice where a store sends coupons to a customer, who has already bought a product from the store, for a more expensive brand of the same product, in the hope that the customer would prefer the expensive brand.
A)Proactive selling
B)Upselling
C)Cross-selling
D)Versatile selling

Question

Quizplus · Accepted Answer

Upselling is the practice of encouraging customers to purchase a comparable higher-end product than the one in question, hence the scenario described fits the definition of upselling.

_____ Is a Practice Where a Store Sends Coupons to a Customer