Milton is the sales manager of a cosmetics company that offers a wide range of face creams, lipsticks, and eye makeup. Some of the company's products are sold to wholesalers and distributors, while others are sold directly to individual buyers. Milton decides to divide the company's vast customer base into distinct segments so that the company's salespeople can target each segment more effectively. To carry out this process, it is necessary for Milton to possess sound _____.
A) product knowledge
B) inventory knowledge
C) competitor knowledge
D) promotion knowledge
E) market knowledge
Correct Answer:
Verified
Q51: Which of the following knowledge tools must
Q52: Rita has recently been hired as a
Q53: Global Positioning Systems (GPSes) help:
A) sales organizations
Q54: Larger companies typically break their customers into
Q55: Which of the following statements is true
Q57: Identify an advantage of salespeople using e-mail
Q58: _ is defined as i nformation about
Q59: _ refers to the right and wrong
Q60: Tony has recently been hired as a
Q61: Sometimes, in a buyer-seller relationship, unethical behavior
Unlock this Answer For Free Now!
View this answer and more for free by performing one of the following actions
Scan the QR code to install the App and get 2 free unlocks
Unlock quizzes for free by uploading documents