When a prospect tells a salesperson "We have been buying from another supplier that meets our budget constraints," he or she is most likely raising a _____.
A) need objection
B) price objection
C) time objection
D) product objection
E) service objection

Question

Quizplus · Accepted Answer

The prospect is raising a price objection by indicating that their current supplier meets their budget constraints, suggesting that cost is a primary concern in their purchasing decision.

When a Prospect Tells a Salesperson "We Have Been Buying