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Rupert, a Salesperson for an Agricultural Equipment Manufacturing Company, Makes

Question 49

Multiple Choice

Rupert, a salesperson for an agricultural equipment manufacturing company, makes a sales presentation for one of his prospects. Halfway through the sales presentation, while Rupert is still discussing the benefits of a particular tool, the prospect picks up the tool and begins to study it intently. The prospect looks at it from different angles and tests its weight. In this case, Rupert should take this nonverbal act of the prospect as a _____.


A) commitment signal
B) red light signal
C) trial commitment
D) confirmed benefit
E) direct commitment

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