Krispy Kreme Krispy Kreme is a relatively small doughnut seller. It has only 793 stores while Dunkin Donuts has 7015 outlets in the United States. The company originated in Winston-Salem, North Carolina, where it still operates a plant that fills a 50-pound bag with doughnut mix every seven seconds. It recently opened a new plant in Effingham, Illinois, that fills a bag every three seconds. This second plant allows the company to reduce costs while increasing its output. The company began in the mid-1930s when Vernon Rudolph bought a secret recipe for yeast doughnuts from a French pastry cook. Rudolph ran the company until his death in 1973. Refer to Krispy Kreme. The building of the Effingham plant increased the ____ of the Krispy Kreme operation.
A) effectiveness
B) synergy
C) advocacy
D) efficiency
E) empathy
Correct Answer:
Verified
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