McDonald's uses a____________ strategy (a kind of grand strategy) as it increases its profits in France by offering uniquely French products such as Croque McDo, the McDonald's version of a popular French grilled sandwich.
A) growth
B) decline
C) retrenchment/recovery
D) repositioning
E) pioneering

Question

Quizplus · Accepted Answer

A growth strategy is defined as a strategy that focuses on increasing profits, revenues, market share, or the number of places in which the company does business. Here, McDonald's is attempting to increase profits.

McDonald's Uses A____________ Strategy (A Kind of Grand Strategy) as It