Which of the following statements is false?
A) Apps are playing a major role in the growth of mobile.
B) Users now spend more time with mobile apps than accessing the Internet from their PCs.
C) Facebook is the most popular media app.
D) Today's smartphone contains many branded apps.
E) Starbucks users can pay with a wave of their smartphones.
Correct Answer:
Verified
Q7: Mobile has taken hold around the world,
Q8: Given the growth in the use of
Q9: CX is:
A) a mobile-first experience.
B) an audience
Q10: Consumers generally shop and compare on their
Q11: Regarding the process of purchasing, the "upper
Q13: The top two activities on mobile are
Q14: Forrester Consulting argues that the mobile customer
Q15: Proponents of the audience first marketing strategy
Q16: The top two activities consumers perform on
Q17: Location-based technology use is increasing in:
A) laptops.
B)
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