_____ refers to segmenting markets by region of a country or the world,market size,market density,or climate.
A) Geographic segmentation
B) Benefit segmentation
C) Demographic segmentation
D) Usage-rate segmentation

Question

Quizplus · Accepted Answer

Geographic segmentation involves dividing a market into different geographical units such as regions, countries, cities, or neighborhoods, and can also consider factors like market size, market density, or climate.

_____ Refers to Segmenting Markets by Region of a Country