Unlike a firm that strives for market share,a firm with the objective of maximizing sales
A) possesses adequate funds and faces an optimistic future.
B) ignores profits,competition,and the marketing environment as long as sales are rising.
C) benefits from maximization of cash if it is adopted as a long-run objective.
D) seeks to maintain existing prices or to meet the competition's prices.

Question

Quizplus · Accepted Answer

A firm with the objective of maximizing sales focuses on increasing sales volume, often at the expense of profits, competition, and the marketing environment, as long as sales figures are improving.

Unlike a Firm That Strives for Market Share,a Firm with the Objective