During a study using the behavioral research strategy, it is common to prepare a list of behaviors called behavioral categories before the actual observation begins. The purpose for this procedure is to ____.
A) ensure statistical significance of the results
B) improve the reliability of the measurements
C) raise the external validity of the study
D) raise the internal validity of the study

Question

Quizplus · Accepted Answer

By preparing a list of behavioral categories before the actual observation, the researcher is improving the reliability of the measurements. This is because having predetermined categories to observe and record behaviors ensures that all observers are looking for and recording the same behaviors consistently, which increases the reliability of the data collected. It does not necessarily impact statistical significance, external or internal validity.

During a Study Using the Behavioral Research Strategy, It Is