The principle that the more specific the attitude is to the behavior of interest,such as buying a new car,the more likely the attitude will be related to the behavior incorporated in the TORA model,is known as
A) behavioral consistency.
B) attitudinal consistency.
C) affective-cognitive linkage.
D) attitude specificity.
E) behavioral attitude theory.

Question

Quizplus · Accepted Answer

Attitude specificity refers to the idea that attitudes will be better predictors of behavior if they are specific to the behavior of interest. In the context of the TORA model (Theory of Reasoned Action), this principle suggests that attitudes toward a specific behavior (such as buying a new car) will be a better predictor of whether or not someone actually engages in that behavior.

The Principle That the More Specific the Attitude Is to the Behavior