When Consumers Provide Detailed Purchasing Information to a Catalog Company,the

When consumers provide detailed purchasing information to a catalog company,the result can be a customized catalog for each consumer.Which of the following is not a benefit of this marketing practice?

A) It eliminates waste by allowing consumers to receive direct mail targeting them.
B) It better matches offerings to consumers' needs.
C) It keeps costs down so that savings may be passed to the consumer.
D) It helps marketers more accurately identify products that can meet consumers' needs.
E) It is an invasion of consumers' privacy.