A geocentric orientation returns power to global headquarters and centers on global markets as a whole.
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Q8: An export department is appropriate once export
Q9: Changing a firm's mission statement can result
Q10: Geocentric and ethnocentric organizations have nothing in
Q11: The volume of international sales does not
Q12: As sales to foreign markets become more
Q14: Strategy statements should not be part of
Q15: The proper organizational structure for a firm
Q16: Time zones can be an external force
Q17: In a polycentric orientation,management is centered on
Q18: Firms with key global customers should centralize
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